Top 12 Licensing
Challenges Software
Executives are Facing

Software Monetization Featured Videos

Anytime, Anywhere, Any Device, Any Model Licensing- The New Norm
See Norm Rise Above the Challenges of Software Monetization

What is Software Monetization?

The term "software monetization" on its face seems simple. In theory it describes a company's extraction of the fully-appreciated value from the software it creates and sells. However, theory and reality do not always overlap. In fact, regardless of software type, or how it is delivered into the market for commercial use, the ability to optimize the value of software products and services must address a variety of issues.

Software Monetization Featured Articles

  • Why Software Monetization is so Relevant Today
    There is never a bad time to think up ways of making more money. This is equally true whether you're introducing new products and value-added services, or maintaining revenue from current or legacy products. At a high level, the goal of software monetization is to optimize all opportunities and revenue streams.
  • Software Monetization and the Internet of Things (IoT)
    Whether you call it the Internet of Things (IoT) or the Internet of Everything (IoE), there is little doubt that we are moving toward a connected world where software-controlled sensors are poised to transform the ways in which we work and go about our personal lives. In high-tech, we are always looking for the Next Big Thing and clearly IoT is at or near the very top of the list.
  • Software Licensing: The Benefits of Going Keyless
    Remember the days when software came on a disk and you had to enter a license key to activate it? Not only that, you also had to store the license information somewhere safe, in case you ever needed to reinstall the software. Although this was made a little easier when software delivery went online, keeping track of license keys still poses a challenge today.
  • 12 Ways to Turn Licensing Challenges into Software Monetization Opportunities
    In my profession, it's not uncommon to get requests to write book reviews. In fact, there are days when I believe that becoming a full-time reviewer wouldn't be such a bad thing-except, as the saying goes, you have to kiss a lot of frogs before you find your prince! Having said that, sometimes you come across a subject so compelling, that exploring it in detail becomes a labor of love.
  • Transforming Your Business in the Digital Economy
    It's no secret that the Internet of Things (IoT) is changing "E"verything in business at an accelerated pace. Businesses are in disruption and transformation mode-all at the same time. This represents both a huge challenge and a huge opportunity.
  • Securing the Internet of Things: Protection = Monetization
    Depending on which analyst study you read, within the next five years, the number of Internet of Things (IoT) devices will grow upwards of tenfold. In fact, many believe that based on the proliferation of IoT and Machine to Machine (M2M) deployments - from connected cars, video surveillance, mobile payments, and wearable medical devices - the estimates may be conservative.

For the latest software monetization news, events, discussions, and resources, visit LicensingLive! You’ll hear from software industry thought leaders, gain valuable insight, and stay one step ahead of the trends and changes to our industry. From on-premise, hybrid, and into the cloud, this is your community. Join us!

The Latest from LicensingLive!

Software Monetization Featured Videos

Contact Us

IDC Infographic
5 Tips

Software Monetization Resource Center

Learn about these core elements to a complete software monetization strategy:

Internet of Things

White Papers

Embedded Licensing

White Papers

Software Protection

Case Studies
White Papers

Software Licensing

White Papers

SaaS Licensing

White Papers

Entitlement Management

Case Study
White Papers

Software Licensing Operations

Case Study
White Paper